Pay Per Click (PPC)
Pay Per Click (PPC) is an Internet advertising channel used to direct traffic to websites and is one of the best approaches for immediate increase in online visibility. Search Engines, Social Media and other sites offer these paid search options. Every time your ad is clicked, you pay the publisher a small fee, hence the name, “pay per click.”
- Only Pay When Your Ad is Clicked
- Set Your Own Budget
- Instant Results
- Boost Other Marketing Initiatives
- Real-time “Track Ability”
We will keep a watch on the performance of your PPC campaigns and adapt a strategy, accordingly, to enhance your brand visibility and ROI.
HOW IT WORKS
Pay Per Click or PPC, in short, is a form of marketing whereby the owner of the business buys clicks. This is an internet-based concept where the owner pays the host service provider every time someone visits to view the ad that you have placed on them. It’s always a good idea to try and reach a broader more targeted audience. If you have been doing all sorts of other marketing campaigns, it may be time to try pay per click. You can drive people directly to a specific landing page. From there, ask them to join a newsletter, fill out a lead form, or make a purchase. A strong call to action is what makes PPC campaigns more successful. Our PPC management is designed to help your business grow by maximizing the return on investment from money spent on internet advertising. Pay Per Click campaigns, whether it’s Google Adwords, Facebook, or Yelp, ads can generate instant targeted traffic, which is what you need to make more sales. At ViRaL we have PPC gurus who will make suggestions on PPC campaigns that will achieve more impressions, more clicks, more traffic, and ultimately, more business!